Marketing Blog Directory

Welcome to the Marketing Blog Directory, we Provide and Promote the very best marketing blogs on the internet.

If you have a Marketing Related Blog and are wanting to gain more traffic you can add your website to our Blog Directory for Free.

Marketing Blog Directory

Welcome to the Online Marketing Blog Directory, we Provide and Promote the very best marketing blogs on the internet.

If you have a Marketing Related Blog and are wanting to gain more traffic you can add your website to our Blog Directory for Free.

How the pandemic could fundamentally alter grocery store layouts – Mobile Marketing Article

Expanding e-commerce and turning stores into meal destinations were high on grocery executives’ to-do lists before the COVID-19 pandemic. Now they’ve shifted into warp speed, and that promises to fundamentally change the layout of stores in the future, according to one branding and design expert. Tom Custer, vice president with FRCH Nelson, which has worked with restaurants like Subway and KFC as well as grocers like Target and Kroger, sees more grocers adopting a hybrid store model that combines an…

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How to use agile marketing to manage leads through sales conversion – Marketing Article

Kate Cox, chief marketing officer at Moneypenny, explains how to effectively manage leads through to sales conversion by channel. The Covid-19 situation is causing huge fluctuations in demand for business products and services; some are swamped with demand and some are seeing significant drop offs. For business to keep growing through this situation it’s important they use Agile Marketing techniques; dynamically. Spend marketing budget behind activities that drive success and pull back on ones that don’t convert as many leads…

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Adapt Marketing Strategy In A Crisis | Modern – B2B Marketing Article

2020 has been ever changeable and a year to remember. The global pandemic has enforced businesses to adapt marketing strategy by shifting into agile mode and rethinking their operating models, service models and distribution models to stay afloat, stay lean and ensure a future for their shareholders. The typical response has been to shift into ‘freeze’ mode with watchful waiting, or pivot to ‘flex’ mode where they fix or find new routes to market, revenue streams or areas of market…

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A 4-Part Framework for a Frictionless Customer Experience – Email Marketing Article

Ever wonder why your customers aren’t having a faster, smoother, or more appropriate journey with your company? If so, it could be due to friction in your business that’s slowing down or even ruining your customer experience. For example: when you survey your sales team, does everyone agree on what they’re selling? In many situations, the answer is shockingly, no. This causes friction. And it’s usually the result of customer experience being seen as an afterthought, rather than something designed…

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Sofia O’Malley of Dell Outlet on Creating a Global B2B & B2C Marketing Team – Marketing Article

Okay, marketers, here’s your content marketing challenge for the day. Your target audience includes the following: Small business owners Gamers Teachers Lifestyle bloggers Young professionals/Entrepreneurs All you have to do is come up with messaging that will resonate with each of these groups, while repurposing as much content as possible for maximum efficiency. Some of these segments are B2B, some are B2C, and some ride the line between the two, so plan accordingly.  Oh, and while you’re at it, we…

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Building a case against marketing budget cuts in difficult times – B2B Marketing Article

The economy is in a constant state of flux. There are good times and there are bad times; periods of global recession and periods of prosperity. We can’t predict what will trigger the next financial crisis or which factors will combine to improve the broader economic outlook. What we do know is that well-run businesses have a far better chance of not only surviving difficult periods but thriving when the good times return.

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Leveraging Player Motivation Models to Increase App Engagement – Part 3 – Mobile Marketing Article

Paula Neves is a Product Manager at Square Enix and describes herself as a gamer turned psychologist turned marketer working in mobile free-to-play games. Prior to joining Square Enix based in Montreal, Paula was the Chief Mobile Officer at Gazeus Games in Rio de Janeiro, Brazil, where she headed up user acquisition and product management. Paula is a proud member of the UA Society and a frequent speaker at industry events and conferences, where she eagerly shares her knowledge and…

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Top 10 On-Demand TV Apps in the US for May 2020 – Mobile Marketing Article

The above chart shows the top 10 most downloaded on-demand tv apps for May 2020, in the App Store, Google Play Store, and both stores combined. The data is for the United States only.  YouTube was the most downloaded streaming app on the App Store and overall. And it has kept its place as number one for the past 3 months. Along with Netflix, Disney+, Hulu, and Amazon Prime Video, who also kept their place in the top 5. The…

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UK Consumers say brands should be sending more COVID-19 related emails – Email Marketing Article

However, the view is heavily polarised by geography, age and gender as represented in the infographic. Many brands have dialled down their communications via email. 43% men are missing these absent emails, compared to 18% of females. 23% 18-24 year olds want more COVID-19 related emails, compared to only 9% of 35-44 year olds However, of the millennials, a huge 38% in Scotland want more COVID-19 emails compared with 14% in England. Men were more likely to want to be…

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