Being a content marketer and telling your relatives what you do for a living can be difficult to explain. I’ve had people think I just write blogs or scroll through news feeds all day, or even think I sit an office all day stamping little Copyright logos on things. Content marketing is so much more than any of these. It’s the planning, writing, editing, images, and everything else that comes with the territory. It’s a marketing role that feeds into every aspect of a project including SEO, PPC, design and development. Marketing Guru Neil Patel has even claimed conversion rates are almost six times higher for content marketing adopters than non-adopters. Still not sure what content…


This is only a snippet of a Marketing Article written by Zak Averre

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