Marketers say they have money problems.
According to research from Conductor, lack of budget is the biggest internal challenge that could negatively impact online performance. Securing budget/investment is the most extreme challenge for marketing teams, according to KoMarketing research. And here at MarketingSherpa, you’ve told us the size of your marketing budget is a barrier to growth time, after time, after time.
Hey, I hear you, marketers. I want a bigger budget as well.
But if you can’t simply throw more money at the problem or outspend the competition, you can still beat them — with a better approach. In other words, a more effective value proposition.
I recently came…
This is only a snippet of a Marketing Article written by Daniel Burstein
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