This is NewsCred’s 3-part series on integrated campaigns for content marketing. In Part 1, we built the business case for an integrated approach to content marketing. In this follow-up, we offer you the NewsCred perspective on campaign best practices for content marketers. Next time, we’ll provide you a ‘how to get started’ guide, answering your most frequently asked questions such as how to obtain buy-in, collaborate with new teams, establish the right processes, and much more.
Let’s begin with a quick refresh: by now, you know that an integrated campaign is a strategic marketing framework that delivers on multiple fronts and is characterized by:
Having a <a href="https://insights.newscred.com/how-to-create-an-integrated-marketing-campaign/" target="_blank"…
This is only a snippet of a Marketing Article written by Lieu Pham
This Content is Generated from RSS Feeds, if your content is featured and you would like to be removed, please Contact Us With your website address and name of site you wish to be removed from.
You can control what content is distributed in your RSS Feed by using your Website Editor.