How many of these factors feature on your site and are a contributing factor to your abandoned baskets?

Hidden Charges

If retailers are adding extra charges during the checkout phase that are not abundantly clear to the shopper than you are likely to find your abandoned rate will be higher. Keep your pricing simple, clear and fair and you will see a higher purchase completion rate.

Delivery Charges

Offering free delivery? But only for qualifying orders? Again, let the customer know beforehand. Additionally, are your shipping cost out of the norm? For example, if you are shipping a book, that the customer is expecting to be shipped for a couple of pounds/euros/dollars etc. and your…

This is only a snippet of a Email Marketing Article written by Rupert Adam

Source link

Content Disclaimer 

This Content is Generated from RSS Feeds, if your content is featured and you would like to be removed, please Contact Us With your website address and name of site you wish to be removed from.


You can control what content is distributed in your RSS Feed by using your Website Editor.

Tech Shop Offers