I’ve been involved in billing now for 20 years and in that time you could argue that (in spite of my best efforts) not much has changed in terms of customer experience.
Apart from the introduction of electronic billing (email-based and online bill presentment), what have the big advances been?
As companies battle for market-share and customer satisfaction, it seems almost bizarre.
This leads me to the BIG eBilling question:
Does customer experience influence your billing approach?
BillingViews.com, a ‘beyond billing’ telco-focused analyst company, recently asked some telcos the following question:
“To what extent is the Billing team involved with the Customer Experience team in…
This is only a snippet of a Email Marketing Article written by Striata Communications
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