travel

How to create more impactful and effective email marketing campaigns for trips and hotels – Email Marketing Article

To talk about hotels and trips is to talk about about user experience. But where does this user experience begin? Does it begin when the clients arrive at the hotel, or when they slide down a snowy mountain in a ski resort, or when they walk with their partner through the city visiting historical monuments, or perhaps when they enjoy a sunset in the infinity pool of a Caribbean hotel? Where does this experience really begin? Most of the time,…

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How to create more impactful and effective email marketing campaigns for trips and hotels – Email Marketing Article

To talk about hotels and trips is to talk about about user experience. But where does this user experience begin? Does it begin when the clients arrive at the hotel, or when they slide down a snowy mountain in a ski resort, or when they walk with their partner through the city visiting historical monuments, or perhaps when they enjoy a sunset in the infinity pool of a Caribbean hotel? Where does this experience really begin? Most of the time,…

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10 ways travel brands can prepare for peak – Email Marketing Article

With the party season over and grey skies looming, January can be a grim month. To combat their January blues, many consumers start planning their next escape to the sun. Booking a summer holiday is a popular antidote to post-party season gloom, making January a peak booking month for summer travel. But how can travel marketers make the most of this trend? What tactics can you use to boost bookings? Find out as we explore 10 ways travel brands can…

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The Traveler’s Journey on Mobile – Mobile Marketing Article

Travel & hospitality (T&H) brands with a mobile strategy have an invaluable connection with travelers — and can reach them anywhere, anytime, any place, and at any touchpoint along their journey. The latest data from industry studies indicates that when it comes to planning travel, more consumers are focused on mobile first. This represents a significant opportunity for T&H brands to create a more connected customer experience. Read more in our blog series on creating Destination Experiences or learn about…

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