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5 Common Mistakes of Email Marketing | Digital Marketing Blog – Email Marketing Article

Strategic email marketing strategies work and have been proven time and time again to be an extremely effective way to grow a business. If you’re not convinced, then you might be doing something wrong. In fact, there are several common mistakes that many people make with their email marketing strategies that may seem minor but have disastrous effects.  It’s important to realize that there is no perfect email template, but there are some mistakes that should be avoided…

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The Dos and Don’ts of Partnership Marketing – Email Marketing Article

With so much exposure to new information online and with so many ways to access it, businesses today are forced to compete with millions of other companies to grasp the attention of their target audience. So how do you get your business to stand out amongst the noise and also resonate with your consumers? One solution is to partner with another business that shares your company mission and to undertake a joint marketing campaign. As a small business,…

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How Do Canadians Plan to Watch the Super Bowl Now That Cannabis is Legal?  – Email Marketing Article

This year, we decided to run a social experiment with the ultimate goal of shedding some light on the impact that cannabis legalization may have on one of the most coveted entertainment events of the year – the Super Bowl. We polled one thousand Canadians to see how they plan to watch the game now that cannabis is legal, and discovered some interesting insights. The idea stemmed from consistent research on the impact that cannabis legalization has had…

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