John Jantsch stops by The Only One Business Show podcast to speak with host James Nathan about his latest book, The Self-Reliant Entrepreneur. While Jantsch is the author of five other books focused on the how-tos of marketing, this latest book he likes to describe as a “why-to.” The concept of self-reliance comes from transcendentalist writings of the 1800s, and for Jantsch self-reliance means realizing that your life is a work in progress and that by working on yourself, you’re…