Social Media

How to run a successful Facebook competition – Marketing Article

If you’re looking to launch a successful Facebook competition but are unsure as to what is and isn’t against the rules these days, then you are in the right place. It is often hard to keep up with all the changes, but here is a step-by-step guide to running a promotion or competition on your company’s Facebook Business Page. Running competitions on Facebook is a great way to engage with your fans, will increase the visibility of your brand to…

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How You Can Leverage Empathy Based Sales Techniques to Schedule More Face-to-Face Meetings With Sales Prospects – B2B Marketing Article

What Are The Advantages of Face-to-Face Meetings? While everyone loves the ability of technology to scale our sales efforts, save time and my personal favorite, call on sales prospects all around the globe while sleeping in my own bed each night, the simple truth is, nothing closes a deal like a great face-to-face meeting with a prospect. In fact, I don’t think you can Sell Greatly without face-to-face interactions. Here’s why: Body Language: Even on a video call, you can’t…

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10 Ways to Double Your LinkedIn Impact in 60 Days – B2B Marketing Article

Last week, I presented at an event in Denver called the Sales Symposium – put on by the smart folks at the Sales Expert Channel. I shared strategies for building meaningful (and profitable connections). You can view the Slideshare presentation here, and a summary of the high points follows. Just Released on Amazon! My New B2B Revenue Growth Book The Expert’s B2B Revenue Growth Playbook: Actionable Strategies to Make Your Business Soar Written for business owners, marketing and sales executives,…

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How to optimize your online presence – Mobile Marketing Article

by Will Corry on August 27, 2019 in Business, Digital Marketing, Ecommerce, Latest News, Lead Article, Mobile/Tablet, News you can use, Nuggets, Online Advertising, Online Video, Search Marketing, Small Business, Startups If there’s one thing you should focus on right now as an entrepreneur, it’s knowing how to position your business front and center. To do that would mean letting people know that you exist and that you have a suite of products or services that could help with whatever…

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Video marketing tips and tools to boost your traffic – Mobile Marketing Article

The world of content seems to have shifted from classic blog articles into video marketing, evident in the rise of YouTube as the second largest search engine in the world (behind Google). In this article, we’ll go over video marketing tips and some tools to get started. YouTube started in 2005 with only a few dozen uploads and has since grown into the largest video platform with over 30 million visitors and five billion videos watched every day. On top…

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Pinterest’s New Complete the Look Tool – Marketing Article

Pinterest has launched a new visual search tool known as “Complete the Look” that recommends relevant home decor and fashion categories based on the context of an image. For instance, if a user searches for a mountain scene Pin, the platform will recommend products found in similar images, such as camping gear, hats, and so on. Pinterest’s visual search tools compete with Amazon StyleSnap and Google Assistant’s Lens. Why This Matters to Businesses Pinterest has focused its efforts on…

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Integrate Email Marketing and Social Media Efforts – Email Marketing Article

Social media offers your business access to the largest collection of prospective customers ever collected – about 2.7 billion, at last count. Email offers your business a level of access to those prospective customers which is incomparable with other platforms. Together, they’re like Batman and Robin. Peanut butter and jelly. Steph Curry and Klay Thompson. Sure, one is great. But together? Together you can generate an AOV (average order value) of $66.31 – 13% higher than with a single channel.…

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The Dos and Don’ts of Partnership Marketing – Email Marketing Article

With so much exposure to new information online and with so many ways to access it, businesses today are forced to compete with millions of other companies to grasp the attention of their target audience. So how do you get your business to stand out amongst the noise and also resonate with your consumers? One solution is to partner with another business that shares your company mission and to undertake a joint marketing campaign. As a small business,…

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How I Grew My Dying Facebook Traffic – Marketing Article

Is it me, or does Facebook just want to keep you on Facebook? Every time I post a link to my site, I get less and less traffic. And it’s been this way for years. In other words, my organic reach on Facebook was dying. And to make matters worse, they give you hope every time they launch a new feature. For example, when they launched Facebook Live, you used to be able to get tons of views because they…

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