Security

Facebook will no longer use 2FA phone numbers for friend suggestions – Marketing Article

(Reuters) — Facebook will no longer feed user phone numbers provided to it for two-factor authentication into its “people you may know” feature, as part of a wide-ranging overhaul of its privacy practices, the company told Reuters. Revelations last year that Facebook was using personal data obtained for two-factor authentication to serve advertisements enraged privacy advocates, who called the practice deceptive and said it eroded trust in an essential digital security tool. It had already stopped allowing those phone numbers…

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Google Fights Malicious Apps with App Defense Alliance – Mobile Marketing Article

Google has been pushing to ensure the apps available on the Google Play Store are safe from malware and adware. The company’s latest effort is a partnership with security firms in what they call the App Defense Alliance. This initiative designed to identify and remove apps with hidden adware, subscription scams and more, so developers should ensure that their apps are secure or risk removal. App Defense Alliance The App Defense Alliance is a collaboration between Google and cybersecurity firms…

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Google pulls TikTok from Play Store in India following government order – Marketing Article

Google has pulled popular video app TikTok from the Play Store in India following a local court’s direction, stoking fear among some activists that this could set a dangerous precedent. Apple, which has also been ordered by the government to pull the app from its app store (App Store), plans to comply with the order later this week, a person familiar with the matter said. Google and Apple declined to comment. TikTok, which has amassed over 120 million monthly active…

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3 Steps to Strengthen Your eCommerce Infrastructure – B2B Marketing Article

When it comes to digital commerce, it’s more important to keep up with your customers than it is to keep up with the competition. If your eCommerce site doesn’t run as quickly and as reliably as online buyers expect, the only things your business will experience are high bounce rates, lower conversions, and more abandoned shopping carts. It’s critical that your website’s infrastructure – the framework of your eCommerce solution – is optimized for speed and performance. Without a strong…

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