What is DBM Called Now And What is DBM Double Click – Mobile Marketing Article

If you’re agency or company is looking to improve it’s digital marketing activities, DoubleClick Bid Manager (DBM), now known as Demand Side Platform (DSP), is a great option.DMB offers marketers access to multiple inventories for programmatic media purchasing across all channels and formats.We will be discussing DBM, the advantages the marketers gain from using the platform, and how it simplifies the buying and selling ad campaigns. What is a Doubleclick bid manager? DoubleClick Bid Manager (DBM) is Google’s DSP that…

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The Ultimate Guide to Proper Youtube Video Tagging – Marketing Article

According to YouTube, tagging is one of the most important ways to rank your video in YouTube search results: Tags help users find your video when they search the site. When users type keywords related to your tags your video will appear in their search results. YouTube does consider user engagement as well (like number of views, views in common and user “retention”) but tagging is the *first* step to ranking your video in YouTube search results (and thus getting…

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