Rich Communication Services

Top 7 RCS Business Messaging Features – Mobile Marketing Article

June 26, 2019 Text Message Marketing Advice RCS business messaging is a newly developed A2P (application-to-person) messaging protocol for Android mobile phones. This new messaging protocol has the potential to replace traditional SMS and MMS marketing methods in the near future. With 24% of U.S. consumers being able to receive RCS business messages by 2020, marketers are very excited. RCS (Rich Communication Services) gives marketers the opportunity to communicate with consumers in a much more rich and interactive…

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RCS Messaging to Reach 24% of US Consumers by 2020 – Mobile Marketing Article

April 10, 2019 SMS Marketing Misc. RCS Business Messaging RCS business messaging is finally here, but how many U.S. consumers today can actually receive RCS business messages from their favorite brands? To answer this question, we reached out to the mobile marketing research experts at Mobilesquared, and asked them: What percentage of mobile phones today can receive an RCS business message? What is RCS business messaging? RCS stands for Rich Communication Services, and RCS messaging…

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