RCS Business Messaging

RCS Messaging: Great Wolf Lodge – Mobile Marketing Article

May 29, 2020 RCS Business Messaging What is RCS Business Messaging? RCS stands for Rich Communication Services, and it’s a more robust and varied form of messaging than traditional SMS (Short Message Service) messaging. Where traditional texting is limited to 160 character messages delivered over a cellular network, RCS messaging like Chat offers features similar to what you’d see on Facebook Messenger, iMessage, and WhatsApp into one platform. This new protocol allows for video chats, interactive media, and…

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Top 7 RCS Business Messaging Features – Mobile Marketing Article

June 26, 2019 Text Message Marketing Advice RCS business messaging is a newly developed A2P (application-to-person) messaging protocol for Android mobile phones. This new messaging protocol has the potential to replace traditional SMS and MMS marketing methods in the near future. With 24% of U.S. consumers being able to receive RCS business messages by 2020, marketers are very excited. RCS (Rich Communication Services) gives marketers the opportunity to communicate with consumers in a much more rich and interactive…

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