New WhatCounts Features for Q1 2020 – Email Marketing Article

As we strive to help our customers market better and mark it done, the WhatCounts team is delighted to announce our first feature release and planned upgrades for 2020. Our goal is to make our customers’ lives easier as they send more personalized, targeted messages and power advanced marketing campaigns and tactics.   Just Released Label Management When you’ve sent hundreds of email campaigns, it can be hard to generate detailed reports based on specific elements of or content within those…

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Test for Success: Email Testing for Your Programmatic Sending – Email Marketing Article

Are your emails getting caught up in spam filters? Or have you ever sent an email with a broken link? There are many factors that come into play when mailbox providers decide where to filter and place your emails. We do everything we can to protect and improve your reputation including: build our MTA to optimize your deliverability, provide intuitive deliverability tools and resources, as well as offer consultative services from our experts. However, the content of your email also…

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Afraid no one will take your industry survey? – Marketing Article

While this post is certainly a shameless plug for you to take our 2020 Customer Experience Industry Survey, let’s have fun with it. Remember the first time you decided to throw a party? You did everything right—from building a bangin’ playlist to putting out the best snacks to stocking the fridge with beer and soda. But despite all of your best efforts, in the back of your mind, you still wonder: is anyone going to show up? You’re a cool…

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What you need to know about the new iOS 13: iPad Changes & Dark Mode – Mobile Marketing Article

The iOS 13 release, announced last month, came with a lot of exciting changes. The list of the new changes is fairly long, that is why we have created a series of 4 weekly blogs, that over the next month will give you an overview of the main changes, their impact on user experience, the implications for marketers and some early adoption stats.

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Both Hansel and the new Really Good Emails are so hot right now✨ – Email Marketing Article

2014.It was the year of our lord, Two Thousand and Fourteen. That’s when ReallyGoodEmails.com poked its little gofer head up into the internet. It wasn’t some type of site that we spent months white-boarding, debating where to add text or buttons, figuring how to attract Monthly Active Users, or securing some of that cash-money from VCs. We knew we could get a few of our email friends to help us out because it was going to be good for the…

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Customer Success Technology Selection Depends on Whether You’re Dating or Getting Married – B2B Marketing Article

Customer Success Technology Selection Depends on Whether You’re Dating or Getting Married Posted on May 2, 2019 , by wpn-admin TAGS:  We are often asked about various technologies that best support a Customer Success (CS) team. We’ve found that there are 2 general approaches to CS technology, and selecting the right approach generally depends on the complexity of… This is only a snippet of a B2B Marketing Article written by Steve Bernstein Source link

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How to Get the Product Team To Build the Right Enhancements? – B2B Marketing Article

How to Get the Product Team To Build the Right Enhancements? Posted on February 5, 2019 , by wpn-admin “My company continues to invest in build new product features. Meanwhile, my Customer Success Managers spend more and more time dealing with product performance (speed) issues. The right product-roadmap is probably a balance, but the product team isn’t… This is only a snippet of a B2B Marketing Article written by Steve Bernstein Source link

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