Press

Tasktop Partners with Brian Solis for Virtual Keynote on Transitioning from Project to Product to Thrive in the New Normal – Marketing Article

In the wake of global disruption, we have entered into an era of a new and unusual Novel Economy. This represents a new strain of market conditions that are not fully identified or understood. It is clear that a new economy is taking shape–and there is no playbook. Taking pages from the industrial revolution won’t help much in a Novel Economy. This is a time for innovation. To survive and thrive, companies must accelerate their shift to the “Age of…

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True Influence® Launches InsightBase® 4.2, Providing Robust Single User Interface for Consolidated, Intent-Driven Marketing and Sales Campaigns – B2B Marketing Article

PRINCETON, N.J., Dec. 10, 2019 /PRNewswire/ – True Influence®, the technology leader of intent-based marketing and demand generation solutions, today announced InsightBase® 4.2, a single user interface for consolidated, intent-driven demand generation and sales. InsightBase 4.2 is a powerful integrated solution that allows B2B marketers to monitor the results of demand generation and sales efforts across a diverse range of solutions, allowing them to get a complete picture of the sales funnel and maximize ROI. This new version of the…

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True Influence® Launches InsightBase® 4.2, Providing Robust Single User Interface for Consolidated, Intent-Driven Marketing and Sales Campaigns – B2B Marketing Article

PRINCETON, N.J., Dec. 10, 2019 /PRNewswire/ – True Influence®, the technology leader of intent-based marketing and demand generation solutions, today announced InsightBase® 4.2, a single user interface for consolidated, intent-driven demand generation and sales. InsightBase 4.2 is a powerful integrated solution that allows B2B marketers to monitor the results of demand generation and sales efforts across a diverse range of solutions, allowing them to get a complete picture of the sales funnel and maximize ROI. This new version of the…

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