omnichannel marketing

Top 7 Cart Abandonment Reasons–and What You Can Do About It – Email Marketing Article

Karolina Petraškienė Content Marketing Manager Reading Time: 7 minutes No matter how smart and hard retailers work to bring customers to their site and lead them throughout the shopping process, only three out of ten shopping carts will actually generate an order. That is a significant amount of lost revenue, especially if the sale winds up going to your competition. While the vast majority of retailers find shopping cart… This is only a snippet of a Email Marketing Article written…

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5 Tips on How to Create a Captivating Product Review Email [+Examples] – Email Marketing Article

Karolina Petraškienė Content Marketing Manager Reading Time: 6 minutes With 93% of customers saying online reviews impact their purchasing decisions, retailers can’t afford to ignore them nowadays. But a standard, predictable “leave a review” message likely won’t bring you the stunning results you seek. Hundreds of brands send that same email. Why should customers spend their time writing a review for you and not… This is only a snippet of a Email Marketing Article written by Karolina Petraškienė Source link

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How to Transform Your Welcome Series into a Profit Powerhouse – Email Marketing Article

Whitney Blankenship Content Marketing Manager Reading Time: 6 minutes Welcome emails are par for course in ecommerce today. Customers expect to get them, and brands continue to send them. With open rates at over 52%, it’s easy to see why the welcome email series is so widely-used by ecommerce merchants. However, as more retailers send welcome messages, it is becoming harder for retailers to catch their customers’ eyes, keep… This is only a snippet of a Email Marketing Article written by…

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Unleash More with Free SMS for Omnichannel Marketers – Email Marketing Article

Ever since we added SMS to Omnisend in 2018, we’ve seen growing interest in this channel. More and more brands are turning to text messaging to engage their shoppers in a more personal way. Watching this channel emerge, we could also see that the most successful marketers using it were the ones who found a way to combine SMS with their existing email strategies, where the two channels complement each other. In fact, according to recent data we’ve analyzed, automations…

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5 Omnichannel Marketing Ideas for Black Friday and Holiday Campaigns – Email Marketing Article

Black Friday and the holiday season is just around the corner and all marketers are getting ready like crazy. Be it an entry-level or big brand – everyone is eager to get its piece of holiday shopping cake. The biggest headache for most of the merchants is how they can stand out from that overwhelming flow of promotional messages that all businesses send. How should they reach their customers and earn their attention? Obviously, there is no single recipe for…

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How to Increase Your Ecommerce Revenue by Leveraging Social Commerce – Email Marketing Article

Running an ecommerce store in the ‘hotly contested’ digital marketplace is a tricky affair. Everyone is working hard to outdo each other – investing in the best ecommerce platform software, employing ‘topnotch’ marketing strategies and offering the best customer experiences. Businesses want to stand out. They want to dominate our competitors. But most importantly, they want to get more value for every single coin ploughed into their business. One of the ways to stay on top is by increasing ROI…

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