New Feature

Discover Leading Publishers with New Top Publishers Feature – Mobile Marketing Article

Are you going to publish a new app? Curious about which publishers run similar apps? Or are you curious about what ad networks your competitors are using?  We, as MobileAction, would like to introduce our new feature “Top Publishers” which will be especially helpful for app publishers. In Top Publishers you can get answers to all those questions we have asked above and more. As you might have guessed, we are talking about a huge database. As important as the…

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Boost Your App’s Ranking with Keyword Optimization Feature – Mobile Marketing Article

We’re excited to bring you a brand new feature that will make your App Store Optimization efforts a lot easier: Keyword Optimization tool! So, you prepared a killer keyword list through competitor analysis and now it has come to targeting those keywords. But wait… how many of your selected keywords are you targeting in your new title? Are any of them overlapping? Or perhaps you’ve missed to include some of them? Surely, as an ASO Expert, you have your own…

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Smart Pacer, a smarter way to deliver ads – Mobile Marketing Article

When it comes to daily ad spend, app marketers care about two things: delivering ads in the most efficient way and hitting daily spend caps. Unfortunately, this has been a mutually exclusive proposition as marketers are forced to optimize for one or the other: Pace spend aggressively to guarantee hitting daily caps by overpaying for users and miss out on potential quality users later in the day Pace spend conservatively throughout the day, driving better value and risk not hitting…

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[New Feature] Top Creatives is Released! – Mobile Marketing Article

November 7, 2019 4 min read Competition in the ad world is fierce! Keeping up with the newest trends require constant analysis and iteration. Yet, analyzing millions of ads can be very tiring especially if you have a mobile game where the competition gets crazy! That’s precisely the reason we keep updating our Ad Intelligence product – to ease your pain in user acquisition and make it fun.  Knowing that ad intelligence plays a crucial role in the success of…

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[New Feature] Category Keywords is live! – Mobile Marketing Article

September 23, 2019 3 min read As MobileAction, we know that ASO is a repetitive and tedious work! To make the job of ASO warriors easier, we constantly improve our existing products and create new solutions.  Keyword Tracking is one of the most used and beloved features of our ASO intelligence product. You’re already using it to iterate on your ASO strategies, see the performance of your selected keywords, and of course, discover new ones. So far, you have been…

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