Mobile Strategy

Empower your Mobile Strategy with our Mobile-focused Sessions at Summit – Mobile Marketing Article

The data you need to know about customer behavior, conversions, and engagement is at your fingertips with Adobe’s mobile analytics capabilities. Learn how to report and utilize relevant data points and deliver impact. Build a mobile strategy to exceed customer expectations, find solutions that lead to acquisition, engagement, optimization, and retention. Learn how to align and unify data across platforms. This is only a snippet of a Mobile Marketing Article written by Gustavo Mazal Source link

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How to build a mobile (marketing) strategy? 3 Steps, 3 Templates – B2B Marketing Experiences – B2B Marketing Article

  “Our website is not mobile yet.” Or “We do not have a mobile app yet, but we’re working on it.” Many think that a mobile marketing strategy is about having an app or a website that works well on a smartphone or tablet. What fewer people see is that current and future mobile technology definitely has or will have a much greater impact. Mobile is having a drastic impact in the way consumers and businesses make decisions and make…

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4 Tips for a Successful Mobile Digital Marketing Strategy – Mobile Marketing Article

I hate to admit it, but like most people today I take my phone almost everywhere I go. As a society, we have become very reliant our SmartPhones because they make life easier. I use my phone for the common purposes, but when I think about it,  it is incredible how much research and reading I do on it too. And I am not alone. According to Think With Google, “Over two-thirds of smartphone users (68%) say they check their…

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