Mobile Apps

How, Where, & When to Find an App Developer for Your Business – B2B Marketing Article

A few years ago, I was on the myVEGAS app playing the slot machines. This is one of my favorite apps because I can play a game for free and redeem rewards like free hotel rooms and free buffets in one of my favorite places — Las Vegas. As I was getting some free spins, I thought to myself, “I wonder how this app was made … “

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5 Data-Driven Reasons You Should Build a Mobile App for Your Business – Mobile Marketing Article

If you’ve thought about building an app for your business in the past, these five reasons might be enough for you to finally make that happen. April 25, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. We all use ’em: They’re the lifeblood of our smartphones, the gadgets that keep us staring at our screens and even using our thumbprint to make quick purchases. I’m talking of course about … mobile apps. Related: Does Your Business Really Need a…

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How Flutter Looks Set to Transform Android and iOS App Development – Mobile Marketing Article

One of the primary concerns of mobile marketers across the world is ensuring that they have the ability to produce content and apps that are compatible with a range of platforms. However, their two top priorities are undoubtedly creating items that work on both Android and iOS. The two operating systems dominate the market, with figures from Q2 2018 suggesting that Android OS accounts for an 88 per cent share and iOS holds around 11.9 percent. While the likes of Microsoft…

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5 Reasons Your Mobile App Needs Video Integration – Mobile Marketing Article

Humans are visual animals. Quality videos increase engagement, improve user experience and set your brand apart from the competition. March 16, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Mobile apps have the power to do many things, and you’ll need to make choices as you decide which features to build into your app. One decision you might not have considered: video. No matter what your app is or does, you should think hard about adding a video…

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Empower your Mobile Strategy with our Mobile-focused Sessions at Summit – Mobile Marketing Article

The data you need to know about customer behavior, conversions, and engagement is at your fingertips with Adobe’s mobile analytics capabilities. Learn how to report and utilize relevant data points and deliver impact. Build a mobile strategy to exceed customer expectations, find solutions that lead to acquisition, engagement, optimization, and retention. Learn how to align and unify data across platforms. This is only a snippet of a Mobile Marketing Article written by Gustavo Mazal Source link

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Musings of a mobile marketer: Geo-Graffiti reappears for Christmas – Mobile Marketing Article

I do love it when people subvert technology and find a completely different use case for it. I first came across geo-graffiti back in 2005 when I attended the Freqout exhibition at the ICA. There were a selection of different exhibits created by young people who lived in and around the Ladbroke Grove Estate and engaged with the Vital Regeneration charity there. I wrote up my impressions of the evening here. My favourite exhibit that night was the geo-graffiti one.…

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Ever stuck for where to go for a late night drink or meal in London? – Mobile Marketing Article

My friend Emma has the answer for you with her 24 Hour London app (available on iOS and Android). The idea behind the app is to provide people with information about bars, restaurants and clubs that are open late at night with the added bonus of special offers of discounts and even free drinks at some of the establishments listed. The app is in early stages but is gaining a following and Emma’s on a mission to capitalise on that.…

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20 Must-Have Mobile Apps for Busy Digital Marketers – Mobile Marketing Article

The interconnectivity of today’s world means that digital marketers are never “off the clock”. Just because it’s a Saturday at 5pm, that doesn’t mean that there may not be a fire that needs to be put out, or a post that needs to go live. Unfortunately, it’s not realistic for marketers to be constantly tied to their laptops and wifi (especially during the summer months). Thankfully, the invention of smartphones and the handy applications that go along with them, make…

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