Many online brands use behavioral targeting as part of a remarketing strategy to track customers on websites and use that data for smarter remarketing campaigns. As any Amazon shopper knows, sometimes being reminded of products you previously viewed or added to your cart will nudge you toward going back and purchasing those items. SaleCyle is one such martech company that increases sales via remarketing cart and booking abandonment, primarily suited for retail, travel, and financial services industries. SaleCycle works with…