Marketing Stats

The Best Time to Send Emails (Omnisend Research 2019) – Email Marketing Article

This topic is NOT about the best time to send emails in general. It’s about the best time to send newsletter campaigns. The ones that retailers send to their customers promoting their apparel, books, small electronic devices, etc. Every year, the Omnisend team does research on client metrics and shares the newest findings. This time, we analyzed over 2 billion promotional campaigns sent using Omnisend’s omnichannel marketing automation platform over 2018. We examined several different areas, including the impact of…

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How to Increase Your Ecommerce Revenue by Leveraging Social Commerce – Email Marketing Article

Running an ecommerce store in the ‘hotly contested’ digital marketplace is a tricky affair. Everyone is working hard to outdo each other – investing in the best ecommerce platform software, employing ‘topnotch’ marketing strategies and offering the best customer experiences. Businesses want to stand out. They want to dominate our competitors. But most importantly, they want to get more value for every single coin ploughed into their business. One of the ways to stay on top is by increasing ROI…

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