Marketing Management

4 amazing keynotes you won’t want to miss at MarTech in Boston this fall – Marketing Article

We’re almost ready to publish the full agenda for the next MarTech conference in Boston this fall, September 16-18. But in advance of that, I’ve just got to share with you the four amazing people who will be keynoting the event with me — I’m giddy with excitement: Cesar Brea, Partner, Bain & Company You know that scene in The Matrix, when Neo downloads martial arts training straight into his brain, and he says in awe, “I know kung-fu.” That’s…

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An intimate evening discussion about five marketing disruptions (video) – Marketing Article

Christopher Douglas runs the Triangle Marketing Club, an energetic community of marketers (and students planning to become marketers) in Raleigh, North Carolina. He’s one of those dynamic “connectors,” always bringing people together and enthusiastically plumbing helpful intersections between them. Last year, he invited me to speak to their group about the 5 disruptions to marketing that I believe are changing marketing as we know it — and to partake in some absolutely delicious fried chicken. (Martech conversations over fried chicken?…

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Missed the MarTech keynote? Here’s a recreation for you – Marketing Article

Weren’t able to make the MarTech conference in San Jose that we held earlier this month? I thought you might enjoy hearing a version of our opening keynote, which I recreated in Loom, covering: The winners of The 2019 Stackies: Marketing Tech Stack Awards 3 trends of the Second Golden Age of Martech The release of the 2019 marketing technology landscape (and what we missed) Results of the 2019 marketing operations & technology salary survey, including an analysis of martech…

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