List Building & Profiling

Bringing More of Your Data Together for B2B Audience Building and Segmentation – Email Marketing Article

 Posted by Chad S. White on January 27, 2020  Leave a Comment Digital marketing success requires constant improvement, but it’s not always easy to determine best next step toward achieving that improvement. That’s why Oracle developed the Marketing Maturity Model, which helps you determine where your organization is in developing its various capabilities and what… This is only a snippet of a Email Marketing Article written by Chad S. White Source link

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Holiday Marketing Quarterly: First Quarter 2020 Checklist – Email Marketing Article

 Posted by Chad S. White on December 19, 2019  Leave a Comment Oracle’s Holiday Marketing Quarterly gives B2C brands a quarter-by-quarter checklist for how to achieve more during the critical holiday season with their email marketing and other digital marketing channels. Along with guidance on planning, strategy, and prioritization, you’ll get advice and tips from… This is only a snippet of a Email Marketing Article written by Chad S. White Source link

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How to Turn Email Addresses on File into Opt-Ins – Email Marketing Article

 Posted by Chad S. White on November 26, 2019  Leave a Comment Everyone wants more subscribers who are regularly converting. While going out and attracting new, high-value subscribers is one path that every brand should explore, it’s also the most expensive. Thankfully, there are many other paths open to marketers to achieve their goals when they take a step-by-step… This is only a snippet of a Email Marketing Article written by Chad S. White Source link

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