iOS

iPhone, iPad, and Mac users report video calling issues during pandemic – Marketing Article

Apple’s iChat and FaceTime pioneered simple video calling across desktop and portable devices, but recent updates to the iPad, iPhone, and Mac operating systems have created video connectivity problems, according to a growing mass of user reports. Two issues have popped up in the latest iOS/iPadOS and macOS software releases, inhibiting some users’ ability to make or successfully complete video calls during the COVID-19 pandemic. For iPad and iPhone users, the problem is isolated to Apple’s FaceTime video calling software, which…

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Google Ad Inventory for iOS App Campaigns Increases – Mobile Marketing Article

Google is set to roll out new updates for Google Ads that will impact how apps are discovered in web searches. What makes this interesting is that it’s designed for iOS apps, rather than Google Play apps. The company will be able to access Google Search inventory on the Safari browser for iOS, a move intended to improve traffic and impressions from searches on iOS devices. This could change how iOS developers implement their paid campaign strategies. What’s Changing? Previously,…

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Apple Launches iOS 12.3 – Gummicube – Mobile Marketing Article

The latest iOS update has launched, bringing several new features and enhancements to mobile devices. With the update to iOS 12.3, it’s important to look at what’s new, what’s changing and what app developers can utilize for their apps and App Store Optimization. What’s New iOS 12.3 provides a number of updates, starting with their TV app. This adds new sections for movies, Kids TV, sports and so on, as well as a new bottom bar. Apple is also including…

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How Flutter Looks Set to Transform Android and iOS App Development – Mobile Marketing Article

One of the primary concerns of mobile marketers across the world is ensuring that they have the ability to produce content and apps that are compatible with a range of platforms. However, their two top priorities are undoubtedly creating items that work on both Android and iOS. The two operating systems dominate the market, with figures from Q2 2018 suggesting that Android OS accounts for an 88 per cent share and iOS holds around 11.9 percent. While the likes of Microsoft…

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How to get featured on the App Store Today tab – Growth Bug – Mobile Marketing Article

What featured apps and games have in common, and why getting featured is not always for the best Starting with iOS 11, Apple now publishes lists of apps and games on their main page. These are unique stories and collections that have been chosen by the Apple editors: new games, apps, custom collections and developers’ stories. They tell us how an app or a game can improve our reality, attract new users, and help us find out more about new…

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Launching iOS Apps in the Apple App Store: The Step-by-Step Guide – Mobile Marketing Article

Mobile apps have become a vital part of our daily lives. We use them to manage our finances, connect with friends, and make doctor appointments. An increasing number of individuals, organizations, and companies are working on releasing their apps. One of the major platforms to publish mobile apps is, of course, Apple’s App Store for iOS devices. As a result, Apple upholds a strict review process. They only want the best apps to be available in their App Store. Are…

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