instagram advertising

Ads for IGTV Are Coming – Marketing Article

Instagram is promoting IGTV videos in its main feed in an attempt to increase popularity among advertisers and influencers. IGTV is Instagram’s foray into long-form vertical video content on mobile devices. It launched last summer and was the first major update to the platform since Instagram stories was released in 2016. It helps to move Instagram into a space that has long been dominated by YouTube. In the constant rivalry between Google and Facebook, IGTV represents a new attempt for…

Read More