An integrated marketing strategy stresses a consistent, seamless, yet multi-dimensional brand experience for each customer. This means every touch across mobile screens, laptops, television, radio, print, events, and in person reinforces your core message to a relevant audience. The trick: how do you know if that message matters to that contact today? You can do all the award-winning marketing you want, but if it falls on deaf ears or cold budgets, what good does it do? Intent signals and teleprospecting…