Four Text Marketing Strategies for Yoga Studios – Mobile Marketing Article

If you own one of the 6,000 yoga studios in the United States, you know that it is a booming business with over 36 million Americans actively practicing yoga.  You want to retain as many of the newbie yogis that walk through your door as possible as well as keep the yogis you have coming back.  With over 96% of Americans owning some kind of cell phone and text messages having a 98% open rate, SMS mass marketing will fill…

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How to Encourage More Employees to Adapt to New Technology – Mobile Marketing Article

While many individuals love change, others do not. When you bring new technology into the workplace, some employees may be resistant and do not want to change their routines, their processes, and the systems that they are familiar with using. To help these unwilling employees, here are a few tips you may want to implement. 1. Highlight the Benefits First The first impression can make all the difference. When you are first introducing and showcasing this new technology, explain how…

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The Importance of Communication in Construction Safety and Costs – Mobile Marketing Article

When the productivity and safety of your employees are on the line, communication must be a top priority. In the construction industry, more than $177 billion is spent on issues that are created due to poor communication. According to a survey of 600 professionals, almost 35% of an employee’s time is spent fixing previous mistakes, finding missing data, solving problems, etc. So, is improved communication the answer? Let’s take a closer look. Improved Communication Can Increase Productivity In the same…

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Small Business Marketing: Tips for Increasing Sales – Mobile Marketing Article

If you want your small business to succeed, it is critical that you focus on your local market. However, it can be a challenge to target local customers and convert your leads to sales. Here are five local marketing tips to help your small business increase sales. 1. Stay Active on Social Media Social media can be one of your most powerful tools when targeting local customers. It is one of the first places you can go to engage customers…

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4 Marketing Strategies for Your Gym or Fitness Center – Mobile Marketing Article

Resolutions have made and customers looking to get fit will begin pouring in. How will you let them know about your gym or fitness center and convince them to join? Owning and managing a successful gym or fitness center can be a challenge. There are dozens of fitness centers in any city and you need to discover ways to make individuals want to experience what your gym offers and keep them coming back for more. The answer lies in your…

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