If you market to engineers, you know the challenges of reaching them with messages that resonate. A 2019 study conducted by Engineering.com uncovered fresh insights for marketers. The good news includes inspiring stats: the average engineer consumed 24 percent more content in 2018 (10.3 hours) than they did in 2017 (8.3 hours). Three other insights that can help marketers reach engineers with more impactful marketing programs include: Engineering purchasing decision makers are the largest consumers of information, averaging more than…