Marketing Farmers Markets with Texts – Mobile Marketing Article

8,600 markets are currently registered with the USDA, which is up from just under 2,000 in 1994.  Marketing farmers markets will help each one of them blossom into a vibrant community: think getting great seasonal produce while running into neighborhood friends and meeting the actual people that grow your food. A text message campaign is a great way to promote your farmers market. Emails currently languish at a 15-25% open rate while text messages average a 98% open rate within…

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Four Text Marketing Strategies for Yoga Studios – Mobile Marketing Article

If you own one of the 6,000 yoga studios in the United States, you know that it is a booming business with over 36 million Americans actively practicing yoga.  You want to retain as many of the newbie yogis that walk through your door as possible as well as keep the yogis you have coming back.  With over 96% of Americans owning some kind of cell phone and text messages having a 98% open rate, SMS mass marketing will fill…

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4 Marketing Strategies for Your Gym or Fitness Center – Mobile Marketing Article

Resolutions have made and customers looking to get fit will begin pouring in. How will you let them know about your gym or fitness center and convince them to join? Owning and managing a successful gym or fitness center can be a challenge. There are dozens of fitness centers in any city and you need to discover ways to make individuals want to experience what your gym offers and keep them coming back for more. The answer lies in your…

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