General Text Messaging

Overcoming Employee Communication Challenges | TextMarks SMS Text Messaging – Mobile Marketing Article

Effective employee communications can be difficult, no matter how well organized and diligent you are. Ask any human resources or information technology executive about getting employees to acknowledge a change or to get something done by a due date — you will no doubt hear some war stories.  These internal employee communications war stories might go something like this: “IT announced 6 months in advance we were retiring our old conference room software and replacing it with new software. We…

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Maintaining Organizational Operations During a Shelter In Place Order – Mobile Marketing Article

A shelter in place order is typically issued by authorities when there is danger of chemical contamination, or during an epidemic where there is a serious risk of infection. These orders require residents to stay home except for essential activities like obtaining food and medical care, and require non-essential businesses to close.  Shelter in place orders for a short period of time can be painful for an organization, but extended orders can be devastating. In order to control the impact…

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4 Ways to Use SMS to Keep Employees Healthy and Productive during a Public Health Emergency – Mobile Marketing Article

On March 11, 2020, the World Health Organization (WHO) declared COVID-19 (the illness caused by the SARS-CoV-2 virus aka 2019 Novel Coronavirus) a Pandemic. Now, with over 120,000 cases confirmed worldwide, and the virus continuing to spread, it’s more important than ever to keep people informed and encourage good behavior! Text messaging is the optimal way to achieve this, with read rates over 98% for SMS compared to under 30% for email. The good news is that TextMarks makes it…

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Four Text Marketing Strategies for Yoga Studios – Mobile Marketing Article

If you own one of the 6,000 yoga studios in the United States, you know that it is a booming business with over 36 million Americans actively practicing yoga.  You want to retain as many of the newbie yogis that walk through your door as possible as well as keep the yogis you have coming back.  With over 96% of Americans owning some kind of cell phone and text messages having a 98% open rate, SMS mass marketing will fill…

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How to Get the Most Out of Your Customer Satisfaction Surveys – Mobile Marketing Article

It’s a general rule of business that if the customer isn’t happy, they won’t return. Customer satisfaction is vital to your company’s success, but how do you know when a customer isn’t happy? Where are the weaknesses in your company and services? And how can you improve your customer retention rates? Customer satisfaction surveys are one of the best and most efficient ways to answer these questions. According to Forrester, by simply improving your customer experience by 10%, you can…

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