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How to Scale Facebook Ads: 4 Ways : Social Media Examiner – Marketing Article

Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. (function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = “http://connect.facebook.net/en_US/sdk.js#xfbml=1&version=v2.8&appId=1481434622174394”; fjs.parentNode.insertBefore(js, fjs); }(document,…

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Social Media Lessons From Mom: How To Improve Your Marketing – Marketing Article

At its core social media is about connecting and interacting with people. Specifically they are people you consider important and want to spend time with. They include: Family and friends, People you share interests and hobbies with, People you met and/or knew in the past. These people create your virtual support system. And these people matter even more now because we lack real life interaction with other people who don’t live with us. So we may feel isolated and alone.…

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Facebook launches Messenger Rooms, group calls for up to 50 people with no time limit – Marketing Article

As a part of its effort to address the social paradigms emerging from the ongoing coronavirus pandemic, Facebook today announced new features heading to Messenger, Portal, Facebook Live, Instagram, and Facebook Dating that aim to make it easier to connect with close friends, followers, and significant others. Perhaps the most notable is Messenger Rooms, which creates joinable group video calls on Facebook and Facebook Messenger. Hosts can invite anyone to join — even if they don’t have a Facebook account…

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How Creating a Community for Moms Helped This Media Company Build a Highly Engaged Email List – Marketing Article

Find out why this company dropped everything to help moms during COVID-19. By Kristin MacLaughlin April 22, 2020 Life changed quickly for 24/7 MOMS — a media company that creates content to simplify motherhood — when COVID-19 shut down most of the USA.   Founder Trisha Novotny knew she needed to change her business strategy. Her audience was in crisis, overwhelmed, and scared. And it left her wondering how best to help them get through the pandemic.   So she stopped working…

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Facebook Messenger Launches Desktop App With Free Group Video Calls – Marketing Article

Facebook has launched the very first standalone Messenger app for desktop, available now on Windows and macOS. Audio and video calling via Messenger on a desktop browser has grown 100% in the past month, Facebook reveals in an announcement. The company quickly responded to the increased demand with the launch of a dedicated desktop app. Using the Messenger desktop app offers numerous benefits compared to using Messenger on Facebook.com in a web browser. What is perhaps most valuable to people…

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8 Stunning Facebook Ad Ideas Your Book Readers Will Love – Marketing Article

Facebook marketing can be one of the most effective ways to market your books and increase your influence as an author. After all 74% of Facebook users are high-income earners, and with over 300 million active users daily you’re bound to find a fan base ready to buy and anticipate your next book! Facebook can feel like an endless learning curve, with constant updates, changes in the algorithm, and new ad features, making it a bit hard to keep up.…

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Facebook shuts down the web and in-stream placements from Audience Network – PPC Land – Marketing Article

Facebook this month announced that is shutting down the in-stream video and mobile web placements until Apr 10. Facebook says that starting Apr 11, there’ll no longer be advertiser demand for these placements from Facebook. Here the exact deadlines for the shutdown. Facebook is asking publishers to remove the web or in-stream placements from the waterfall integration, as Facebook will stop responding to ad requests for web and in-stream placements. Facebook also told publishers that the performance may fluctuate during…

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