Email Validation

Clean Your Email List Now for Success in 2020! – Email Marketing Article

Email is vital for good communications in the election process. Political campaigns need to engage with the widest audience possible. That means sending email to donors, supporters, volunteers, and voters. Want to run a successful email-driven political campaign? Start by addressing the 2 key areas where political email marketing often falls short: email data quality & email deliverability. 1. Email data: An unknown quality Quality email data is a critical piece of the campaign contact journey. Without it, you’ll never…

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Why You Need a Valid Email Address for Every Lead You Collect – Email Marketing Article

(Updated September 2019) How much are you willing to pay for a qualified lead? Whether it’s $5 or $500, the real answer is “too much” if you’re overlooking one crucial step in the lead generation and nurturing process and don’t capture a valid email address for each lead you collect. That step is email validation and email list hygiene. Here’s how ignoring it can cripple your lead generation efforts: It’s quite simple. You can invest all the resources you want in Search Engine…

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B2B Email Verification – The Remarkable Truth (by Programmatic B2B) – Email Marketing Article

A Fresh Review of B2B Email Verification Providers By Chris DeMartine, Managing Director at Programmatic B2B, LLC Email address quality has never been more important than it is today. With ISPs and companies continuing to tighten the reins on which email communications get delivered and which get discarded, B2B marketers face difficult and complex challenges. Effective January 1, 2020, the California Consumer Privacy Act (CCPA) will be granting rights to California residents to demand disclosure on how their personally identifiable…

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