Email performance

How to Drive Sales with Email Coupons [+ Examples] – Email Marketing Article

In email marketing, there are dozens of tricks you can use to improve performance. Every digital marketer or small business owner has tips and tricks on how to boost your open rates, increase your click rates, and reduce your unsubscribe rates, but what about driving sales? The goal of email marketing is more than just improving email performance. You want to improve your ROI and encourage customer retention. Email coupons and promo codes are one way you can do both.…

Read More

Pure360 unveils new marketing platform and fresh visual identity – Email Marketing Article

An updated visual identity for Pure360 marks the launch of its new, integrated AI platform and proposition  London 6th November 2019: Marketing technology company Pure360 has announced the launch of its new all-in-one AI marketing platform, which provides marketers with a wider range of integrated, flexible and scalable marketing technology solutions that support the whole customer lifecycle. In addition to the launch of the new platform, Pure360 is also unveiling a brand-new look  based on its design values of simplicity…

Read More