Email Marketing

Check Your List Twice This Holiday Season – Email Marketing Article

It’s the holidays and so many marketers are under pressure to deliver on their lofty goals, beat last year’s numbers, and go from red to black as early as possible. Email is a low cost, high margin medium, and executives all over the world are turning to email marketing managers and their digital team in hopes that their email marketing program will propel the business to levels this holiday season.  Two common asks from the top?  1. Mail to more…

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Meet Jess Willox | TouchBasePro – Email Marketing Article

The TouchBasePro team continues to grow and we are happy to welcome Jess to the team! Jess is our new Digital Campaign Strategist and brings a host of knowledge and strategic experience.   1) What aspect of your job are you most excited about?I am excited about meeting and working with awesome clients. I get to help clients and brands in reaching their business and marketing objectives, which is really cool.  2) What are you hoping to bring to the TouchBasePro team?I am hoping…

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Does email size and loading speed affect email deliverability? – Email Marketing Article

There are a lot of critical factors that email marketers have to go through for optimizing their email deliverability. From spam filters and sender reputation to blacklists and trigger words, they have to consider it all. However, there are other important factors such as email size and loading speed that are often overlooked when it comes to email deliverability. The size and speed of your email plays an important role in deciding if it reaches the customer’s inbox or not.…

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So You Want to Market to Millennials? | Elite Digital Marketing – Email Marketing Article

Millennials are a misunderstood yet seriously sought-after demographic in the marketing world. Every marketer longs to attract millennials — since they’re the largest living generation with such tech-driven natures — but there’s something entirely different about Gen Y that makes appealing to them a notoriously difficult task. “Millennials are eschewing the old way of doing things: they don’t click on banner ads, buy print magazines, read snail mail or watch traditional network television. It begs the question: Is…

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Email Marketing For MLM Leads — Email Marketing – Email Marketing Article

Email Marketing For MLM Leads Created: October 9, 2019 Updated: October 9, 2019 You should be using email marketing for mlm leads! Why? Email marketing helps you attract people that want to learn more. As you build your build your lists and build your rapport, you mlm business grows. I’ve been using email marketing for mlm leads generation since the year 2000 and I have been able to build global businesses from home. Some of the reasons I…

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Company Culture As Your Competitive Edge – Email Marketing Article

  Imagine a culture in which the company’s employees find as much joy in the customer experience as as their customers do. For our guests on this episode of The Customer Experience Podcast, that’s an everyday part of how they’re growing their business in a highly competitive industry. And it’s not part of a go-to-market strategy, engineered process, or business plan. It’s just who they are. The deeply held, widely shared, and consistently practiced beliefs of the team at Dutch…

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Poptin – Create Custom Pop-ups & Forms That Display The Right Message at The Right Time – Email Marketing Article

First, you can choose to restrict your pop-up such that it only displays for new visitors or returning visitors.  Now, say you’re an eCommerce store, and you want to offer a special 10% promo code for visitors who sign up for your mailing list. Here, it makes sense to only display your pop-up to new visitors. This way, your customers won’t be able to abuse the system, and repeatedly sign up for your mailing list (using throwaway email accounts) just…

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WEBINAR ON 10.24.19 | The PPC Playbook: Taking Command of Your Campaigns in the Age of AI – Email Marketing Article

Is your pay-per-click strategy in dire need of updating? If you’re using the same old strategies to win at pay-per-click, there’s a huge chance that a ton of other PPC experts are using them too. So, if you want to get ahead and crush the competition, you’re going to need better, more tactical strategies and ways for creating and optimizing your PPC campaigns. If you’re ready to retire (or at least upgrade) your old PPC playbook and replace it with…

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Should You Give Away Valuable Items? – Email Marketing Article

You have worked hard for everything you’ve got, so why should you give away something just to gain subscribers to your email marketing list? The answer is that it is probably the cheapest way of getting them. Work out how much it costs to gain subscribers in other ways. There’s the cost of a stand at a trade fair, and don’t forget the costs of travel and personnel. Oh, and hotels, food and – well, you see the point. It’s…

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How to Choose the Best Ecommerce Platform for Your Store – Email Marketing Article

Trying to choose the best ecommerce platform for your business is like trying to decide which doughnut to pick at the bakery. There’s the traditional chocolate cake doughnut (a.k.a., the small-level business ecommerce platform)—satisfying, simple, and a safe bet because it never disappoints. Then there’s the Boston cream doughnut (the mid-level business ecommerce platform)—a smaller version of the Boston cream pie, frosting-topped with an additional pudding-filled punch. And then there’s the maple bacon doughnut (the large business ecommerce platform)—ruler of…

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