Email Design & Body Content

UNSPAM Conference: Work & Industry Trends – Email Marketing Article

 Posted by Chad S. White on July 16, 2020  Leave a Comment I had the honor of presenting at Really Good Emails’ UNSPAM conference in March. It was special in part because the RGE team asked me to present the results of their annual industry survey. More than 1,500 email marketers completed the survey, which asked them about their time and experiences in the… This is only a snippet of a Email Marketing Article written by Chad S. White Source…

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Email Innovations Summit 2020: Prioritizing Which Email Innovations to Pursue – Email Marketing Article

 Posted by Chad S. White on June 3, 2020  Leave a Comment You can’t—and shouldn’t—chase every email marketing trend. To help you prioritize which email innovations you should invest in, we surveyed Oracle CX Marketing Consulting’s more than 500 digital marketing experts, asking them to rate the current adoption of a range of email marketing technologies and… This is only a snippet of a Email Marketing Article written by Chad S. White Source link

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As Coronavirus Restrictions Ease, How to Adjust Your Email Strategy – Email Marketing Article

 Posted by Chad S. White on May 12, 2020  Leave a Comment We’ve talked in recent weeks about how marketers should respond to the systemic shock caused by coronavirus—how you start by sending crisis messaging and then adjust your promotional messaging strategy to stay aligned with new email behaviors and new consumer preferences. Now businesses are facing questions… This is only a snippet of a Email Marketing Article written by Chad S. White Source link

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Best Practices for Disaster and Crisis Messaging – Email Marketing Article

 Posted by Chad S. White on March 31, 2020  Leave a Comment Disaster planning is all about preparing for rare events, whether they’re epidemics, hurricanes, blizzards, wildfires, floods, earthquakes, or some other calamity. Crisis messaging should be a part of any disaster planning so you can communicate effectively with your customers and give them the essential… This is only a snippet of a Email Marketing Article written by Chad S. White Source link

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Email Marketing Trends for 2020: Proven Essentials – Email Marketing Article

 Posted by Chad S. White on February 25, 2020  Leave a Comment In the ever-changing world of email marketing, it can be difficult to know where to invest your time and energy. To help you prioritize your email marketing efforts this year, we surveyed Oracle CX Marketing Consulting’s more than 500 digital marketing experts, asking them to rate the current adoption of… This is only a snippet of a Email Marketing Article written by Chad S. White Source link

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Email Marketing Trends for 2020: Competitive Differentiators – Email Marketing Article

 Posted by Chad S. White on February 11, 2020  Leave a Comment In the ever-changing world of email marketing, it can be difficult to know where to invest your time and energy. To help you prioritize your email marketing efforts this year, we surveyed Oracle CX Marketing Consulting’s more than 500 digital marketing experts, asking them to rate the current adoption of… This is only a snippet of a Email Marketing Article written by Chad S. White Source link

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Holiday Marketing Quarterly: First Quarter 2020 Checklist – Email Marketing Article

 Posted by Chad S. White on December 19, 2019  Leave a Comment Oracle’s Holiday Marketing Quarterly gives B2C brands a quarter-by-quarter checklist for how to achieve more during the critical holiday season with their email marketing and other digital marketing channels. Along with guidance on planning, strategy, and prioritization, you’ll get advice and tips from… This is only a snippet of a Email Marketing Article written by Chad S. White Source link

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Lemonlight: 8 Experts Share Their Tips for Using Video in Email Campaigns – Email Marketing Article

 Posted by Chad S. White on November 20, 2019  Leave a Comment Video is a steadily growing part of all marketing—especially short-form video. Make the most of this content by promoting it to your email subscribers. Along with seven other digital marketing experts, I recently shared my No. 1 tip for using video as part of an email marketing strategy with video… This is only a snippet of a Email Marketing Article written by Chad S. White Source link

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‘Let’s Be Good’: Lessons in Servant Marketing – Email Marketing Article

 Posted by Chad S. White on October 22, 2019  Leave a Comment “Let’s be good at what we do, but let’s be good, too,” said Lisa Harmon Stephens, Oracle Marketing Cloud Consulting’s Head of Creative Services, to conclude her locknote presentation at Litmus Live Boston earlier this month. Her presentation was about Servant Marketing, which is marketing that… This is only a snippet of a Email Marketing Article written by Chad S. White Source link

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