Customer Service

How to Bridge Online and Offline Shopping with Text Messaging – Mobile Marketing Article

It’s no secret that eCommerce has impacted consumer shopping habits. Brands must reach customers online now in order to stay competitive. That’s not to say brick-and-mortar shopping is dead. Brick-and-mortar stores actually continue to account for 90% of annual sales. Thus, retailers should focus on ways to bridge online and offline shopping to maximize their revenue. The following points will help you better understand how text messaging can assist your brand to achieve this goal. To bring the digital and…

Read More

Announcing Omnisend & Gorgias Integration for Ecommerce – Email Marketing Article

At Omnisend we’re about customer centricity. We practice it with our own merchant customers, we encourage our marketers to practice it with their shoppers, and we promote omnichannel marketing as the best way to give customers more. Because after all, where would any of us be without our customers? Omnichannel marketing is, in its nature, customer centric. You have to put your customer at the center of your marketing strategy for omnichannel to really work. Customer success plays a huge…

Read More

How to Increase Conversions by Providing an Excellent Customer Experience – B2B Marketing Article

Marketers are all about numbers, and brands are all about people. Focusing on both can result in better profits, while elevating company reputation in the process. It’s the hand-written note that comes with a shipment that tips the scales in your favor to go back to your online store, and the freebie flash drive with your logo that makes customers and prospects talk about your brand after the event is over. It all boils down to delivering on your brand’s…

Read More