Content Curation

How to schedule and organize your curated content with Scoop.it publication calendar – Marketing Article

Content curation has been a powerful tool in a smart marketer’s toolkit for years at this point. The benefits of content curation are endless. Curated content takes less time to generate and publish. It builds trust and authority. It engages your audience. It connects you with influencers and big names in your industry. And, best of all, content curation brings you tangible results: qualified traffic, new leads, targeted engagement, and even more sales down the road. We’ve always been proponents of…

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Five Things to Do When Your Content Curation Efforts Isn’t Driving Any Results – Marketing Article

It is no longer news that content curation will boost your content marketing efforts. It is an excellent way of sharing useful content to your audience if you have one already. And if you don’t have an audience, it is a wonderful way of building a community around the topics you care about most. But while you’re probably finding success with content curation, others are struggling to justify the time they spend curating content. Because the time spent seems futile.…

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Non-obvious Digital Trends for 2017 – B2B Marketing Experiences – B2B Marketing Article

Predicting digital trends is something many bloggers turn to as we move from an eventful 2016 into the new year. When this type of content hits my inbox, I’m interested, but also often disappointed. The digital trends usually are a repeat of the obvious trends like “mobile is still hot”, or declaring the year 2017 as the “year of virtual reality”. Or they hit me at the other side of the spectrum: the predictions are way too futuristic or advanced for any…

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