Case Study

Linio teams with Dynamic Yield to make marketplace magic with personalization – Mobile Marketing Article

30-second summary: As Latin America’s leading ecommerce marketplace, Linio provides its customers with a vast assortment of products, making their lives a little easier when they need something to buy. But in some cases, “too much of a good thing” can make it difficult for shoppers to navigate to the products they are looking for. To help simplify the journey, Linio leveraged Dynamic Yield’s personalization capabilities and curated experiences for visitors, and through several strategic campaigns, boosted conversion rates by…

Read More

How Grafikwerket Increased Downloads by 1800% with MobileAction – Mobile Marketing Article

December 11, 2019 5 min read “Using MobileAction as a complementary tool, we helped one of Europe’s largest fintechs grow their app downloads by 1800% in just 9 months and search rank above the fold on more than a thousand keywords.” David PrentellGrowth Partner at Grafikwerket When it comes to App Store Optimization, one thing that helps app marketers most is to learn from the experience of an excellent agency with lots of success stories. Grafikwerket, an accomplished partner of…

Read More

[Case Study] How GE Healthcare Operationalized Content at Scale – Marketing Article

As marketing organizations mature and scale, the importance of harmony (and flexibility) across people, process, and platform will continue to grow exponentially. And with a buyer journey that is as complex as ever — requiring various touchpoints across multiple channels — it’s essential to enlist the help of the right technology. We had the privilege to sponsor and present a case study at the SiriusDecisions Summit 2019 with Mary Litteer, GE Healthcare’s Global Head of Content, who provided insights on…

Read More