Content syndication is vital for filling your B2B marketing funnel with interested buyers. But for many marketing teams, current content syndication efforts may be underperforming. To ensure that your strategy is optimized and resulting in a positive ROI, there are a handful of key processes you need to have in working order. Adhering or straying from the following best practices can make or break a content syndication program. If you are diligent about building your infrastructure, you can transform this…