automation

10 Examples of Highly Effective Welcome Emails – Marketing Article

One of the most important tools in your email marketing toolbox is an automated welcome email. When new contacts subscribe to your list, you want to welcome them to the group with an inviting email. What is a welcome email? A welcome email is the first friendly exchange between your business and a new subscriber. It sets the tone for future communications and encourages new members to engage with your business. Benefits of welcome emails The first message you send to a new subscriber is…

Read More

The Best Time to Send Email: How to Schedule Your Email Campaign – Email Marketing Article

Email marketers are always on the lookout to find ways to get a better responses from their email campaigns. To that end, they research what types of images are the most popular, whether they should embed video, how to incorporate emojis into their email subject line, and more. But, one of the most asked questions by email marketers is always: when is the best time to send emails? This is a valid question. After all, if you send emails when…

Read More

The Impact of AI on Marketing Jobs – B2B Marketing Experiences – B2B Marketing Article

  Marketing organization haven’t changed much in the last 40 years or so. But that’s about to change. We live in a world of exponential change. As we have moved from the industrial age, to the information age, to the mobile age, we now are entering the age of artificial intelligence and automation. Advancements in computing is making computers to reach human brain capacity by 2025. By 2050 the projected power of computing will reach the capacity of all humans…

Read More