App Store Optimization (ASO) involves your keyword strategy and, thus, app store visibility. As an app developer or marketer, you want to implement keywords that will maximize your app impressions and downloads. However, knowing if your app will rank for the keywords you put into your app store listing can become muddy. That’s where keyword difficulty comes in. Our team at App Radar calculates difficulty to let you know how easy or how challenging it will be for your app…