App Store

Apple Updates App Web View Requirements – Mobile Marketing Article

Many apps rely on embedding or accessing web content, from shopping apps to social networking. These apps will need to update the API they use, as Apple has announced that all apps on the App Store must move from the UIWebView API to WKWebView. Developers that neglect to update their apps on time may find their apps rejected from the App Store, which could negatively impact their App Store Optimization. Web Views App Updates Apple’s recent announcement explains that apps…

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App Store Connect: Holiday Shutdown 2019 – Mobile Marketing Article

Apple has announced the App Store Connect Holiday Schedule. During this time, App Store Connect will not accept any new apps or updates, so as to give Apple’s team time off to enjoy the holidays. Developers will want to keep this time frame in mind and plan their releases around it. App Store Holiday Shutdown The Holiday Shutdown is a week around the end of the year where App Store Connect stops accepting new apps and updates. Developers will still…

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Apple Announces App Store Guideline Updates in Advance of iOS 13 – Mobile Marketing Article

Apple has announced several changes to the App Store Guidelines in advance of the upcoming iOS 13 rollout. While developers will be able to submit their iOS 13 and watchOS 6 apps to the App Store, they’ll want to keep these guidelines in mind for their apps to be approved. Sign in with Apple “Sign in with Apple” is designed as a useful way to let users sign into accounts on a wide range of apps and websites from a…

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Optimize Title, Subtitle & Keywords – Mobile Marketing Article

This is a guest post on ASO by Laurie Galazzo, CMO at AppTweak ASO Tool. UPDATE: July 8, 2019 Your app is live and available on the Apple App Store. It is unique and looks great. One problem: your app is invisible in the search results, lost amongst other apps stealing away potential users from you. Today, the competition is more impressive than ever before. There are about 2 million apps in the App Store. We can fairly say that…

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App Store and Play Store Face Antitrust Inquiries – Mobile Marketing Article

While the Apple App Store and Google Play Store host apps from developers all over the world, the companies behind the stores may be giving their own apps extra attention. The stores are under investigation for allegedly favoring their own apps in their stores. Whether or not that is the case, app developers can utilize App Store Optimization to help even the playing field. Antitrust on the App Store Apple has been the subject of scrutiny for allegedly favoring its…

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How to Reply to App Store Reviews 🔍 – Mobile Marketing Article

In this article we’ll be going through not only how to reply to the reviews your app gets in the Apple App Store but also why it is so important to respond. It’s critical to your app’s success! Replying to App Store reviews can become a tedious manual task. This is especially true if you are receiving a large number of reviews every day. You can respond to users’ feedback through App Store Connect. But, there is actually an even…

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