- Smart speaker ownership grew to 24% of the U.S. adult population — or about 60 million people — from 21% a year earlier, per a December 2019 survey by NPR and Edison Research. The study also found that smart speaker households contain an average 2.6 devices, up from 2.3 a year earlier and 1.7 in December 2017.
- The number of smart speakers in U.S. households climbed 32% to 157 million in 2019 from a year prior, and by 134% from 67 million in December 2017. The report doesn’t break down ownership by device brand.
- More than half (54%) of the U.S. population has ever used voice-command technology, including virtual assistants on smartphones, smart…
This is only a snippet of a Mobile Marketing Article written by Robert Williams
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