Whether this is your first time at a trade show or you’re an expo veteran, exhibiting can be a daunting task. The costs associated with just being there mean you need to make sure that your efforts are successful. Fortunately, with some planning, streamlined messaging and a clear goal you can make your next trade show a success. Here are a few tips:

Define Success

Before designing your trade show booth first you must decide WHY you’re taking part in a particular trade show. Are you there to build brand awareness? Promoting a new product? Generating leads? All of the above? Defining success before you even begin to prepare will help give you guidance for not only what you want…


This is only a snippet of a B2B Marketing Article written by Jackie Oberholtzer

Source link

Content Disclaimer 

This Content is Generated from RSS Feeds, if your content is featured and you would like to be removed, please Contact Us With your website address and name of site you wish to be removed from.

Note:

You can control what content is distributed in your RSS Feed by using your Website Editor.

Tech Shop Offers