Marketing Blog Directory

Welcome to the Marketing Blog Directory, we Provide and Promote the very best marketing blogs on the internet.

If you have a Marketing Related Blog and are wanting to gain more traffic you can add your website to our Blog Directory for Free.

Marketing Blog Directory

Welcome to the Online Marketing Blog Directory, we Provide and Promote the very best marketing blogs on the internet.

If you have a Marketing Related Blog and are wanting to gain more traffic you can add your website to our Blog Directory for Free.

Are you focused on the right marketing metrics? – EEC – Email Experience Council – Email Marketing Article

Working with digital marketers over the last 15 years, I’ve witnessed a habit where they can become all consumed with activity metrics like email open rates, website page views, number of marketing qualified leads, and webinar attendee to registrant percentage rate. While these metrics are important in understanding your marketing processes, they can blind you and shift attention from focusing energy and resources on the factors that are fundamentally driving the success of the business. Steps to Ensure You Are…

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Chinese tech giant leads €40m round for payments app Lydia – Mobile Marketing Article

Mobile payments app Lydia has raised €40 million in Series B funding led by Chinese tech company Tencent. There was also participation from existing investors such as Open CNP by CNP Assurances, XAnge and New Alpha. The French startup will use the funding to extend the scope of its platform and expand across Europe. It has already attracted more than 3 million users in France and claims to add approximately 5,000 new users each day. Lydia co-founder and CEO Cyril Chiche…

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8 tips to speed up WordPress performance – Mobile Marketing Article

30-second summary: The faster your website, the higher your chances to engage with new visitors and potential customers. The closer a server is to your visitors, the smaller the latency they’ll experience. That’s why it’s key to know where most of your visitors are based to define your server’s proximity. The crucial aspect you need to keep in mind is the flexibility your theme provides: are you able to customize it and even to disable features that you’re not planning…

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SEO competition research: The complete guide – Marketing Article

How to learn SEO competition research or in fact anything at all? Well, there’s actually doing it, of course. But doing it without knowing what to aim for and what’s actually working doesn’t do you much good. There’s, of course, reading about it. But as far as I’m concerned, the most effective way to learn to do something is to watch somebody do it well.  A large part of SEO efforts is about monitoring what actually works for other people in your…

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Where Should Your Agency Focus Your New Biz Efforts In 2020? – B2B Marketing Article

This week RSW/US released its New Year Outlook 2020 Survey Report and based on the content, I think smaller, independent and/or specialist agencies will need to step up their biz dev game and learn to Sell Greatly this year or get left behind. Let’s talk about why. Clients Plan To Shrink Their Agency Rosters Charts from RSW/US New Year Outlook 2020 Survey Report According to the RSW/US report, companies that used to carry 5-6 agencies or more are finding it…

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Understanding the Role of a Technical SEO Audit – Marketing Article

I’ve been in this “thing of ours” for 21 years now. And for about 12-13 years of that, I’ve been doing audits (technical and forensic). A lot of them, too. From mom-and-pop shops to Fortune 500s – I’ve been there and done that. Over that time, my processes have evolved. Interestingly, SEO audits really weren’t nearly as commonly talked about in the past as they are today. Because, you know, everyone just went from “throw a few links at it”…

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Social Media Trends in 2020 Small Businesses Owners Need to Know – Marketing Article

Just when you think you’ve gotten the hang of social media, it changes. That’s because, according to Smart Insights, social media is anything but static. Social platforms evolve, new ones are developed, and user habits change, influencing how people react to social media marketing, and how marketers reach their intended audiences. With all these changes, marketers must constantly stay up to date with fluctuating trends in order to get the most from their social media efforts. Here are 5 social…

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Tips and Tricks For Improving Email Response Rates – Marketing Article

Email is one of the most prolific forms of communication. It also happens to be one of the most effective marketing tools for businesses. When it comes to using email to encourage feedback from your subscribers, improving email response rates should be a top priority. Though email response rates may seem self-explanatory, there’s a lot to this particular marketing metric. From gauging interest in your products to answering questions about your processes, email responses give you a chance to offer…

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Best Brand Strategy: Branded House or House of Brands? – B2B Marketing Article

The goal of any brand strategy is to build a strong brand. That is because a strong brand—and an effective brand strategy—results in a higher return on investment for your marketing dollar. It is as true for professional services brands as it is for consumer products. Our focus into professional services has informed a clear understanding of what makes a strong brand. Brand Strength = Reputation x Visibility. Whether developed intentionally or not, every professional services firm has a brand…

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